Which statement best describes the long-term value of integrating sustainability into a company's strategy?

Which statement best describes the long-term value of integrating sustainability into a company's strategy?

• A. Sustainable practices increase short-term costs with no long-term benefits.
• B. Sustainable practices reduce risk, attract customers, and improve efficiency, supporting profitability and resilience over time.
• C. Sustainability is separate from strategic decisions.
• D. Sustainability only affects regulatory compliance and has limited strategic impact.

Answer: (B)